When we approach money we must understand that we are all different: it is for this reason that we talk about personal finance, because each individual has different needs, objectives and needs.

Why do you want to invest?

We continue in an almost Martullian way, asking ourselves a question and trying to give an answer. Before starting the journey in the world of finance, in fact, you must always answer this question. It is a suggestion that I always give to those who approach me and the answers I receive are always linked to uncertainty for the future, to the desire to build a pension or to safeguard their children. Or someone more ambitious wants to make more money to have a better standard of living or to make a living on an income.

In short, we can divide the answers that can be given to the question “Why do you want to invest” into two macro categories:

• Investing for the future;
• Invest to make money.

In the first case you are looking to invest to protect your future or that of those you love, in order to have greater financial solidity in the long term. However, this is a correct and sensible motivation.

In the second case, investing to make money, we are faced with a more dangerous motivation, and it is also based on a misunderstanding. In fact, you don’t invest to make money! To make money, you have to work, investments are used to protect and increase your earnings.

CBD industry

It’s a big industry now. The Canadian government gave a green light to legal CBD products a few years ago and everyone saw a massive rise of the space. You can invest in this industry and get returns pretty soon. Brands like Top Shelf BC are dominating the industry because of the high-quality, healthy CBD products.

The more time you have, the more you can risk

This is a harsh reality! The younger you are, the more you can risk , but this is true in many areas of life. I would probably dare to say because you have less to lose, and more time to build.

Obviously we must not generalize and make a bundle of all the grass, however it is undeniable: the degree of risk is often linked to our age. So when you invest, evaluate your risk appetite based on your age and what you have already built up so far.

The speech, however, changes as your capital increases. If, for example, you have at least 3-400 thousand euros, the situation begins to change and the considerations you find here apply .

The sooner you start, the better

Many Academy clients have confessed to me that they have been studying for years and looking for the motivation to start investing. Once they are convinced they have realized the value of the concept of compound interest and the importance that investing as soon as possible can have to immediately start enjoying the long-term benefits of (well-made) investments.

The more years you have, the more you have the chance to grow and protect your money, even learning from your mistakes. It is obvious, in fact, that you could make some slips, even following the advice of any expert by heart. The risks are there, but by putting yourself out there you will learn to manage them and you will become better and better, while standing still you will allow your savings to be eroded by inflation, without them growing.